The Optera Group is a hybrid consulting firm that blends strategic consulting with best in class creative. We integrate strategic marketing and sales enablement with strong creative execution to provide our clients leading edge programs that drive results, enable customer success and increase revenue.
The Optera Group is pleased to announce that it has won the Best Mobile Application award in Ragan's 2013 Health Care PR and Marketing Awards. Optera submitted an entry for Medtronic ST Nuerosurgery's iNS iPad sales aid.
Optera is truely honored to recieve this award and is greatful to Medtronic to work on this wonderful project.
Read more about the award in Ragan's announcement, here.
Optera will attend Ragan's 5th Annual Health Care Social Media Summit at the Mayo Clinic. This great event will focus on how to use social media, video and mobile tools to engagement patients.
Look for more info on the event coming soon! Check out the event details, here.
Imagine you are trying process and display GPS and photographic image data from Google Earth, GIS elevation and topology data from Bing, and realtime atmospheric and oceanic data streaming in from multiple satellites and ground locations. Imagine you are doing it in a way that visually makes sense, is easy to navigate and displays those relationships with an ability to go forward and backward in time.
Imagine gathering over 100 terabytes of new data each week, and that you need to assemble that data in real-time over the internet in a format that is fast-enough to display in meaningful formats with an ability to literally fly through a three dimensional visualization of that data in a web browser, desktop application, or handheld mobile device.
Unite 2013 is an annual game developers conference for Unity designers, developers and vendors. Unity is a cross-platform game and simulation engine. The term, "serious games" are used by this community to describe a class of games that are not designed purely as entertainment. Serious games are created to enhance the visualization of complex data sets, or as a way to simulate a unique scenario of events and actions, or as a means tell a compelling interactive story. Ultimately serious games enhance an experience and allows the act of play to become a compelling form of learning and understanding.